Let’s get straight to it here – If you want to be taken seriously, and make consistent beat sales online, you have to brand yourself, period. Just think about it from a customers perspective – They go to about 14 different beat sites or Soundclick pages a day, gather a bunch of free downloads, then move on about their day. So what’s the chances of them remembering your site? NOT LIKELY. You see, if you don’t brand yourself in some way to stand out from the crowd, you are technically invincible. You WILL be forgotten, and you have just threw away a potential customer.

So now we have come to the question – How do I brand my beat site effectively? There are many ways to do this, here are some very effective ways to make sure your visitors remember you in some way or form, so that when they decide they are going to lease or buy some beats, they think of YOU first:
- Tag Your Beats – By tagging your beats with your website name, your customers will always have a link back to your site each time they listen to your beats.
- Give Away Freebies – 9 times out of 10, a visitor on your beat site will not go out of their way to see if your beats are for free download, they don’t have time to waste, so they will just click off your page and move to the next. So to stop this from happening, make it clear to your visitors that your beats are for free DL, and because they will be tagged with your domain name, you now have supplied them with a bunch of beats that will link them back to you in the future.
- Get a Logo – This one is a must. If you don’t have some sort of logo or symbol, you are really far behind from everybody else in your market. One of the strongest senses in marketing is Visual, which means, customers tend to remember brands that they can match a symbol or logo with better. So make sure you cough up some cheddar to have a graphic designer wip up a logo for your beat site.
So that’s that. I hope you take these branding techniques and apply them to your marketing, they will def pay off.
